#thebigblogofbusiness

The Big Blog of Business

The blog for all the DIYers of the small business world

Do you own and run your own business, or thinking of starting one? Then you've come to the right blog.

We understand that not everyone has the budget to spend on marketing professionals, businesses advisors and designers. You have to become the DIY jack of all professions to get your business started. We're here to help you. We created this blog to help all the DIY business owners out there. The author, Mark Benny, has over 30 years of real-world experience in small businesses, franchises, and corporate. Mark is also an award-winning marketing professional with a successful graphic design career. Superficially he will share his knowledge in startups, small business, marketing and graphic design. So it all makes sense and helps you become successful!

ABOUT THE AUTHOR

Mad Monkey Media

#1madmonkey

Mark Benny

Mar 21
6 min

New to digital marketing? The most common used terms and links to the best tools.

Trying to do your own digital marketing can be very daunting to most. I recommend that one of the first steps is to acquaint yourself with the most commonly used digital marketing terms and their meanings. I've also included links to digital marketing tools to help you get started advertising online. A/B tests: Are tests where two different versions of the same advertisement are tested and measured for effectiveness. In the world of digital marketing, the test is often a web

Mark Benny

Mar 20
5 min

Images. The good, the bad and the blurry.

Images are one of the most essential assets for marketing; Yes, it's true. A picture can be worth 1000 words! Using images in marketing to engage with an audience is nothing new. In the medium of storytelling and advertising, humans have used images to illustrate a point for thousands of years. A good photograph can speak a thousand words to an audience. Images can communicate many ideas instantly. They can also convey an emotion that sometimes words can lack. So what do your

Mark Benny

Mar 20
1 min

8 numbers that prove how important images are to have a successful business. (Infographic)

#1madmonkey #designtips #DIYdesigner #DIYmarketer #markbenny #thebigblogofbusiness #madmonkeymedia #smallbusiness #startups #images

Mark Benny

Mar 19
6 min

4 essential tips to get your images looking great online and printed.

Do you struggle to make images look great on your website or brochure? Do they look like a 90's arcade game? Does your brochure look dull compared to what you saw on your screen? You want to post on Facebook and they want you to upload a RGB image at 72 dpi that is 820px X 312px; what does this even mean? Sound like gibberish to you?, unless you're a graphic designer; I can say it does to most people. I'll explain it all in four easy to remember points, and your images will s

Mark Benny

Mar 13
8 min

5 Graphic Design Tips for DIY Marketers and Designers

Do you visit your customers wearing pyjamas? Of course, you wouldn't, so why would you have your advertising look like you don't care who sees it. You get up, clean up and get dressed to meet your customers in person. Your first impression is everything, and your website, sign, brochure etc., should reflect the same. It should reflect your business professionally and accurately. If you can't afford to pay for a professional designer, here are five must-know tips for creating

MAD MONKEY MEDIA